Case of SUCCESS
How Ventor tripled sales thanks to our Account Based Marketing strategy
About Ventor
Ventor is a sales mentoring company that supports companies to increase the efficiency and productivity of their sales teams with a results-oriented culture.
Ventor was founded in 2019 between two partners with international experience at the managerial level and in the field of sales who decided to share their knowledge with the common dream of professionalizing the commercial areas of small and medium-sized companies in Latin America.
What services were contracted?
Inbound Marketing, ABM and Social Media
Objectives
Ventor approached us with two clear objectives in mind:
- Increase the quantity and quality of leads.
- Strengthen its brand presence in the market.
Geographic focus: Argentina, Chile, Colombia, Costa Rica, Mexico ,Panama and Peru.
To help them achieve these goals, we worked together on a customized digital marketing strategy that included Account Based Marketing campaigns, Content creation and Social Media management.
Solution
Working closely with Ventor, we developed a digital marketing strategy focused on several key aspects:
ABM
We developed an ABM strategy to reach key companies and decision-makers by customizing content and communication.
Inbound Marketing
We create content for your website, including blogs and other useful resources to attract site visitors and convert them into qualified leads.
Social Media
We create and execute communication calendars in Social Networks focused on positioning the brand with potential customers.
Results
Thanks to the digital marketing strategies we developed and implemented, Ventor was able to attract 3 times more new clients and consolidate its position as a leader in its industry. Some of the most outstanding results include:
With the implementation of our Account Based Marketing (ABM) strategy, we were able to schedule more than 15 appointments per month with qualified clients to acquire their services. This exceeded the projected goal by more than 300%.
Thanks to our Inbound Marketing and ABM strategies, we were able to generate appointments with truly qualified prospects, which allowed them to have a constant flow of commercial opportunities and new clients.
Thanks to appointments scheduled for them, Ventor has been able to add 3 times more new clients to its client portfolio, helping them to exceed their projected sales goal for the year.
Thanks to the sales generated by Ventor's commercial team with the opportunities we helped them generate, they achieved a 40% return on investment in just 10 months.
Through our digital marketing strategies, we were able to improve the visibility of Ventor's brand online and its positioning in the market, standing out from its competitors as leaders in their industry.
Do you want to increase your sales, improve your conversion rate and strengthen your online presence?
Then scheduling a meeting with us is the first step to achieve it. At INNOVA Marketing Solutions, we have a team of digital marketing experts who can help you achieve your business goals and improve your online performance.
Whether you need to improve your search engine rankings, generate more qualified leads or strengthen your social media presence, we can develop a customized strategy that addresses your specific needs.
Schedule a meeting with us. This is the opportunity you were looking for to take your business to the next level, don't waste any more time and contact us today!
