Steps to choose the right Inbound Agency and why

There is an undeniable fact: technology has come into your potential customers' lives and your brand must use it to their advantage to gain their interest, trust and loyalty. Traditional marketing proposes to create an attractive commercial proposal and show it to your audience in search of a purchase, but since the year 2000 there has been a strategy focused on your target audience that seeks to create useful content to attract them to your business, instead of reaching them directly with a proposal.